Atlanta’s Rim and Wheel Powder Coating Experts
Professional, durable powder coating for wheels—no shortcuts, just top-quality results.
Powder Coat Wheels
Please provide us with samples or the specific color codes you’re interested in, and we can customize your wheels in any color you choose.

➡ 100% Color Match
➡ Expert Application
➡ Long lasting & Durable
➡ Always Prepared Correctly
➡ Custom Colors Available
➡ Convenient Atlanta Location (Chamblee)

Rim Painting/Powder Coating: Don’t Try This at Home
Don’t do this at home. Aerosol can paint jobs make us cringe. Your awesome ride deserves an awesome wheel paint job. The Atlanta Wheel Wizard professionals use the latest techniques in applying custom powder coat colors to your wheels. We take no short cuts. Period. From detailed, step-by-step wheel preparation to correct drying times. We make sure your powder coat is highly durable and ready to show off!
Ready to Make your Ride Unique?
Tell us what you like and we’ll give you a quote. It’s really that easy! Click below for our quote form.

Why Powder Coating Rims is so Important?
Powder coating for car rims is a durable finishing process that applies a protective and decorative layer. Unlike liquid paint, it uses a dry, polymer-based powder. The process involves thorough rim preparation (cleaning, sandblasting), electrostatic application where charged powder adheres to the rim, and heat curing in an oven, which melts and fuses the powder into a smooth, hard coating. An optional clear coat can enhance protection and gloss.
Benefits for car rims include superior durability against chips, scratches, and corrosion, extended rim lifespan, and uniform coverage. It offers vast aesthetic versatility with various colors and finishes, is environmentally friendlier due to no VOCs, and is cost-effective long-term. Powder-coated rims are also easy to maintain. In essence, powder coating provides a robust, long-lasting, and visually appealing finish, outperforming traditional paint for rim protection and longevity.

How much does powder coating cost?
Rim size plays a significant role, with larger rims costing more due to increased material and labor. Rim condition is also crucial; extensive damage like curb rash or corrosion requiring significant prep work will drive up the price. The type of finish and color chosen impacts cost, with standard colors being more affordable than specialty metallics, candies, or multi-stage applications. Complex rim designs with intricate details demand more meticulous work, increasing labor costs. Finally, the reputation and location of the shop, as well as any additional services like tire mounting and balancing, will affect the overall price. Always get a direct quote from local shops for an accurate estimate.
What Colors Can You Powder Coat?
Powder coating offers a vast array of colors and finishes for car rims, far surpassing traditional paint in durability and variety. You can get virtually any color imaginable, from standard solids like black, silver, and white to vibrant metallics, candies (translucent over a metallic base), and pearlescent options. Specialized effects like flakes, wrinkle textures, and even highly reflective chrome-like finishes are also available. The industry often references RAL codes for solid colors, and many manufacturers boast thousands of unique powders.
Can I Get OEM (Original Equipment Manufacturer) Colors?
Yes, most reputable rim repair and powder coating shops can match OEM (Original Equipment Manufacturer) colors. They achieve this by analyzing your existing rim’s finish, using specific powder codes designed to mimic popular OEM shades (like “OEM Wheel Silver”), or even through custom blending for unique colors. While a powder-coated OEM match might have subtle differences compared to the original factory finish due to varying application processes, it generally provides an excellent and highly durable alternative. Always communicate your expectations clearly with the shop to ensure the best possible match. Some examples of OEM Color Codes: McLarens’s Napier Green, Porsche Miami Blue, and Ferrari Rosso Corsa.